Another great idea from my local indie bookstore, Tombolo Books, is something that you might find in other indie bookstores. These shelf readers have a paragraph with a brief review including a tiny bit of plot and why the reader loved it. This is a way to provide passive readers advisory with even staff who work behind the scenes involved. Put the title of the book, the author, and a QR code to your online catalog so patrons can place a hold. If you own the book in your digital collection, add a link to that to the card as well.
Spread the shelf readers around your collection - include non-fiction, youth, young adult, & large print as well. Don't forget to spotlight some of your A/V collection as well.
Because these are written in advance, they can be reviewed before they are posted, anything that needs to be corrected can be changed before the public sees them. This would include your patron written blurbs. Either set up a an email address where patrons can review their favorite reads or have a box where they can drop their written reviews. You can either put them on the shelves or set up a specific display where your patrons can see what others thought.
As with all passive advisory tools, remember that bestsellers and authors/titles in high demand don't need our promotional help. Have staff make shelf talkers about titles they loved which need some more help finding their readers. Staff who are fans of specific subjects or genres can help readers with similar tastes find hidden gems in your stacks.
