One question I have been asked in the past is what to do if you are a smaller library without fancy devoted to displays, what can you do to merchandise your collection. There are opportunities within any library to showcase books that need some more attention. If you have interest in a webinar devoted to this, please let me know! I will soon post some pictures here and on my instagram account that smaller libraries can use.
One thing to use are simple wire easels. They are available from library specific vendors as well as mass merchandisers. Here is an example from Demco. You can place these at the end of each shelf and showcase one title. This is something we do at my library & it has the benefit of being fillable by any member of your staff. It’s easier on the book than standing it up without an easel, especially for thinner books with paperbacks. You can do this in every part of your collection, including youth.
Any place in your library with a flat service can be a display. I have used simple bookends & have placed a themed collection of 3-5 books near printers, catalog computers, and on top of fixtures. Place a sign if there is room. Even a small sign that says “Check these out!” Rotate them through each part of your collection. Don’t forget to use space on your service desks.
Add a place near your service desks with small sign that says “Ask me about this book.” Staff who are willing to participate can add a book during their shift. It’s a great way to learn to book talk as it’s a book they have picked and are familiar with. Not every patron will ask but it’s way to promote books throughout your collection. After they become more comfortable, staff may need to bring more than one book with them!
Finally, don’t forget book carts. They can be moved anywhere in your building. I share the recommendation than many readers advisor experts have to bring a book cart into your program. (Don’t forget books for parents in your story times.) You can create a cart with any theme that interests you and place it around your building. You will eventually find the places that get the most attention from your patrons. If there is an event or another reason that the space needs to be used, the cart can be moved.
If you have ideas for small libraries or techniques that you have used, please let me know!
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