Tuesday, June 4, 2024

Stoker Awards Speech - Karen Lansdale Silver Hammer Award

 I was asked several times about making the text of my Karen Lansdale Silver Hammer Award speech available. The text is below. 

I would like to thank the board, including those who were on when I started. Meghan learned how many questions a librarian can ask after one makes a simple query. Love to the Halloween Librarians who are huddled out there somewhere. They volunteer to help get more horror in libraries and to promote the genre anyway they can. They have made StokerCon a wonderful gathering place for librarians curious about horror. Special thank you to Becky Spratford, our secretary and head Halloween Librarian. She is the one who convinced me to join the HWA and to volunteer. She has poured so much energy into the organization over the years. Those who volunteer as board members put in hours and hours of work every week and they deserve our thanks for helping to keep the HWA alive and running.  The StokerCon chairs and volunteers spend a year planning this conference. There are many people who are long time volunteers who have spent many hours doing the work that keeps everything moving forward. It’s not glamourous work but the managers and coordinators of our committees deserve our thanks as well.

When I see people snark online that the HWA should do this or why hasn’t the HWA done that, I consider responding. I don’t but I consider asking them how much more they want Linda Addison to do or if they are willing to tell Brian Matthews there is just one more thing we need him to do. Because when I think about the HWA, that’s what comes to my mind immediately – the wonderful individual souls who spend their free time helping the authors, poets, artists, publishers, editors, academics, librarians, and horror fans move the genre forward. I would encourage everyone here to remember when they talk about the HWA or interact with those who work in membership, chapters, social media, and all the other committees that they are talking to individuals who take time away from their own careers, families, and creative endeavors to help other horror creators and fans.

It's difficult to remember that because outside of this conference so much of our interactions are online. It is easy to forget that StinkySock87 on some website is also a person. But so is that big name author that you tagged in a post. Both may be giving up some of their time and energy to help the horror community that gathers in the unique place that is the HWA. It’s a special thing that was created – this unique organization that promotes horror. We don’t necessarily know their individual stories or what they are dealing with behind the screens and scenes. But we know they are human, and we can reserve some consideration, empathy, and understanding – whether they are mega big author 1000, someone just starting out, or someone in between.

We can all remember the legacy of Karen Lansdale, someone who came along, filled a void, and said “I’ll do it.” She did hours and hours of tedious work to help the Horror Writers Association grow from an idea to an organization. It wasn’t glamorous work. She photocopied, made calls, answered mail, typed up newsletters, had a full-time job and a family. The work she did is echoed in the work of all the volunteers who step up and join Karen Lansdale is repeating “I’ll do it.” They answer questions, post on social media, help chapters, process applications… I would like to thank all of them and to acknowledge the hard work they do, not for their personal glory or for recognition but because, like Karen, they see a need and are willing to do it for the love of an organization that allows all of us who love horror to come together, celebrate it, and to move it forward.    

Friday, May 31, 2024

USE YOUR OWN LATEST READ AS INSPIRATION.

 Read a great book? One that stuck with you? Use it to inspire a book display or list! As an exercise to show that there are plenty of ways to approach a book, I have made multiple posts using one book to inspire a display. 

You don’t even need to mention the book in the display. Pick one aspect of the book – setting, theme, character, and use it to fill in a display. A romance novel set in New Orleans can inspire a display about that city. A horror novel about a dysfunctional family? A historical novel about 14th century Japan? Fill it in with a mix of genres and a simple sign. 

This is another way that you can use a popular/best selling title to create a display without using valuable space to promote a book that your patrons have already heard about. Advertise your holds list (no, not everyone knows how easy it is) and find some other books that can be tied into that great book you just read. Use a sign that says "Waiting for [popular title]? Try these while you wait!" 

Here's an example using a very popular title that some of you may have read: 

Right now, the book with the most holds at my library is The Women by Kristen Hannah. This is a coming of age book about a nursing student during the Vietnam War era. It's also about idealism, sacrifice, and commitment. A TikTok video referenced historical fiction and "boss women." Pull out any of those and you can have a book display. If your first choices get checked out, pick another aspect and fill it up again. 

Please don't just use other novels by Kristen Hannah. Her novels are best sellers and don't need our help circulating. 

Pull out books by Vietnamese and Vietnamese-American authors about the war to give your patrons another perspective. 

Library Journal has some read-alikes for The Women.

Richland Public Library created a list of books written by Vietnamese authors. 

A Goodreads list of books on Vietnam War from the Vietnamese perspective. 


Wednesday, May 29, 2024

June Book Display Ideas

 June is nearly here and the year is closing in on its midpoint. The big holidays for the month are usual topics for book displays and lists along with Pride month which I will cover in a separate post. But there are some other possibilities. 

June 1 is National Pen Pal Day which calls to mind epistolary novels and non-fiction about letter writing. 

Pair up June 4th’s hug your cat day with June 15th’s National Dog Dad Day. There are plenty of adult and juvenile fiction options here. 

June 6 is D Day. Books about World War 2 are always popular. Whether fiction or non-fiction. 

June 8 is Best Friends Day. If epistolary novels are not to your taste, why not find books about best friends? Identify books that could be best friends. 

June 14  is World Blood Donor day. While this is a great opportunity to join forces with your local blood bank, it also should remind you of vampires which are having another moment. 

June 16th is Father’s Day Even if you use books with dad, father etc in their title, it's a great book display. Don't over think the theme. Mix in some non-fiction. 

June 19th Is Juneteenth. I hope you have enough youth books for a display. Pul out fiction and non-fiction surrounding the years after the Civil War and the end of slavery in the US. 

June 24th is Midsummer. Besides Pagan books on the subject, you could do a display of books with floral covers and create a midsummer garden of book covers. 

National Garden Week (June 2–8) This is another time you can create a garden of book covers with floral themes in addition to non-fiction books on the subject. 

National Roller Coaster Week (June 16–22) You likely have some youth titles on the subject and perhaps some books for coaster enthusiasts. Look into thrillers which could be described as a roller coaster ride. 


 


Friday, May 24, 2024

Upcoming Presentations

 I will be attending the Horror Writers Association's StokerCon  from May 30 - June 2, 2024. As part of Librarian's Day, I am moderating "What Horror Means to Me" on May 31 at 1 pm PT featuring the 2024 Guests of Honor: Paula Guran, Justina Ireland, Jonathan Maberry, Nisi Shawl, and Paul Tremblay .

On May 31, at 2 pm PT I will be moderating "The Heart of Horror: Getting the Most Out of The Horror Writers Association" with Steven Morley, Linda D. Addison, Maxwell Ian Gold, John Edward Lawson, Brian Matthews, Sumiko Saulson, and Lisa Wood. 

Finally, I am participating in " The Books Unbanned Initiative" on June 1 at 11 am PT This panel will be focusing on banning challenges facing libraries and how authors can support libraries in the fight against censorship and banning. This panel is on June 1 at 11 am. The panel includes Paula D. Ashe, Sarah Read, Ben Rubin, James Sabata, and Misty Jones. 

Next up after StokerCon, is a webinar for PCI Webinars called "Marketing Your Collection, Services, and Programs with Better Book Displays" at 2 pm ET. This webinar is about: 

Any library worker can be a hero and use book displays or online book lists to market their library's collection, revealing the hidden gems on their shelves and introducing patrons to materials they may have missed. In addition, book displays, both in the library and online, can be used to market programs, partnerships, and library services as well. Attendees will learn how to craft displays and lists that are effective in promoting the theme or message behind the display. Join Passive Readers’ Advisory expert Lila Denning for an hour of all the ways that you can promote your library’s collection with better book displays. Book displays are a fun, creative marketing technique that any library can use. She will show you how to create book displays that will draw readers in and help them to find those titles that don’t get enough attention. Attendees will learn how to:

· Understand what are the features of a great book display and how to craft them with a focus on marketing your collection

· Discover ways to use book displays to promote services, ongoing and special programs and events

· Identify opportunities to fit in book displays all over your building, even in smaller libraries with limited space

 On Thursday, July 25 at 1:30 pm CDT I am teaching "Developing the Adult Fiction Collection" for ALA eLearning. In this workshop, I will cover how you can grow and diversify your collection to make better readers advisory choices and offer stronger materials to your patrons.

TBLC will present it's annual VIP Conference on August 16 from 9:30 am - 3:30 pm ET. The theme this year is  Together Towards Tomorrow. It will be held at the Embassy Suites Tampa/USF. The keynote is by Miguel Figueroa who is President and CEO of Amigos Library Services. I am not presenting this year but am participating as part of the committee. I hope local library workers will register and attend!


Monday, May 20, 2024

Book Display Ideas - Celebrity Book Suggestions

People love book suggestions from celebrities. Former President Barack Obama puts out an annual list of his favorite movies, books, and music. Michelle Obama has also mentioned books she enjoyed. There are certainly plenty of successful book clubs attached to celebrities. An Instagram account called Celeb Book Recs collects book suggestions from a variety of celebrities as does the account Book Recommendations from Celebs.

If you see a popular celebrity recommend a book, take note. When you have enough, it makes for a great book display or list. Just watch for diverse authors and titles that are not bestsellers. Also, no one needs to be introduced to classics like The Great Gatsby or The Old Man and The Sea through your book displays. 

I have included a few lists below that can help get you started. Harness the power of celebrity to help move your backlist!


Your Favorite Sci-Fi Author's Favorite Sci-Fi Book

This list features book recommendations from bestselling science fiction authors like Pierce Brown, Liu Cixin, and John Scalzi.

21 Authors on the Books That They Still Think About

From life-changing to pure entertainment, these are the books that resonate with some of our favorite writers.

Our favorite authors share their favorite books


What's Your Favorite Fantasy Author's Favorite Fantasy Book?

Have you ever wondered about George R.R. Martin’s favorite book? How about Neil Gaiman or Patrick Rothfuss?

39 Black Authors On Their Favorite Books by Black Authors

We asked Black authors to share their favorite books by Black authors — the books they return to again and again, the ones that never fail to provide inspiration. Here are the books they love, which are perfect for adding to your own TBR pile.

Ten LGBTQ+ Authors on the Books That Taught Them

James Frankie Thomas, Amelia Possanza, Richard Mirabella, Gina Chung, and Many More Reflect on Their Formative Texts

The 20 Best LGBTQ Books, According to Queer Authors

We asked nine queer authors to share the best LGBTQ books they've ever read. Here are their top picks.

15 Incredible Celebrity Book Recommendations



Friday, May 17, 2024

#QueerAllYear

 

#QueerAllYear

As Pride Month approaches, I would like to remind everyone that books by LGBTQ+ creators and with LGBTQ+ characters should be promoted all year. On various social media platforms, you may have seen the hashtag #QueerAllYear. In the face of the attempts to silence and further marginalize this community, libraries should remember that we can include these titles to our book displays and lists to help bring some positive attention to these books and authors.

In addition, buying books by marginalized authors is only part of the equation. The other part is to get the word out to your patrons. Remember to include books by LGBTQ+ authors in your book display and book lists. Diversity is not a genre so when you promote romance, mysteries, horror and other genres, books by diverse authors should always be included.  While they can be a creative outlet for staff, the primary purpose of a good book display should be to draw attention to titles that readers may not discover on their own. This promotion will also increase your staff’s knowledge of, giving them more options when assisting readers.

A program that any library can start is a #QueerAllYear program that would run from June to June, featuring programming and book promotions that center the LGBTQ+ community. They don’t have to be intense, involved things every month. Promoting a local program or organization on a book display with some related titles from your collection and adding a sign with the hashtag #QueerAllYear could be used for more than one month.

Add signage with information about your digital collection and what titles can be found there. Platforms like Hoopla Digital that include comics and graphic novels have LGBTQ+ collections that can be promoted as well. If your library regularly makes digital shelves or displays in your eBook platform, one shelf outside of June can be given over to National Coming Out Day in October or the  Transgender Day of Remembrance in November.

Add #QueerAllYear to your monthly plan for merchandising and promoting your collection. This will allow you to balance your efforts given other obligations and efforts per month so that no one initiative becomes overwhelming. It will introduce staff to authors and titles that they may not be familiar with, expanding their readers advisory efforts while also helping patrons potentially find their next great read.

Wednesday, May 15, 2024

Summer Reading

 

Summer reading will be starting soon, and your book displays and lists can become part of the program. There are two themes that most public libraries will be using: Adventure Begins at Your Library from the Collaborative Summer Library Program and Read, Renew, Repeat from iRead.
Either theme can be used to promote your backlist and bring your collection to your patron’s attention. Use them broadly and always include some basic information about your summer reading program on the displays. A QR code to your website will also help patrons find out more.

Don’t forget to take Becky Spratford’s (RA for All) advice and put a cart of adult books in the youth programs. Most young children who attend storytime have a caregiver with them and those adults will appreciate having access to materials without having to bring a potentially tired or hungry child into the adult stacks. The cart can be easily filled with fiction and non-fiction popular titles. It can even be placed near the checkout desk or the picture books if that makes more sense for your space. Walk the programming area as if you were a patron and see where you can place a cart. You may find that two carts would work better. Of course, bring youth materials into your adult programs if you find that adults are bringing children.

Create lists or book displays that tie into your programs for adults or youth. Try to have displays throughout your buildings. They can market your programs and promote your collection at the same time. Some of your social media posts about your programs can include materials from your collection. Include smaller flyers or bookmarks about your programs in the items you place on your displays.

One final note, encourage staff from all over your library to help promote your summer reading. Any interaction with a patron could be a chance to provide information about it or even to let them know it exists. Try to have staff meetings with everyone to provide basic information. Make it something that everyone who works in your library is invested in and excited about.

ARRTCon 24 Presention - Marketing Your Collection, Programs, and Services With Better Book Displays.

I am a huge fan of Chicago-Area libraries and their library workers. Every time I visit, I learn something from the trip. Recently, I was fo...