On Using Subject Headings for Book Displays

 I wanted to follow up on a question I received during the PLA webinar about passive readers advisory as a way to market your collection. Don't forget that books can be approached in a lot of ways. One way you can start is by looking at subject headings. You can search a lot of library catalogs by subject. They are often hyperlinked which makes it easy to search. 

If we look at the example in the last post, What Kind of Mother by Clay McLeod Chapman, here are the subject headings from the MARC record:

Missing children

Homecoming

Palmists

Father and child

Kidnapping

Man-woman relationships

Occult & Supernatural.

Horror fiction

Gothic fiction.

Thrillers (Fiction)

There are likely lots of titles on your shelves about kidnappings, homecomings, and missing children. 

If we look at the publisher's summary of the book:

Madi returns to her hometown and reconnects with an ex from high school, now known locally for his refusal to give up looking for his infant son who has been missing for years. As Madi gets drawn into the search, she begins to see visions that lead to disturbing revelations about the real story of the boy's disappearance"-- Provided by publisher.

After striking out on her own as a teen mom, Madi Price is forced to return to her hometown of Brandywine, Virginia, with her seventeen-year-old daughter. With nothing to her name, she scrapes together a living as a palm reader at the local farmers market. It's there that she connects with old high school flame Henry McCabe, now a reclusive local fisherman whose infant son, Skyler, went missing five years ago. Everyone in town is sure Skyler is dead, but when Madi reads Henry's palm, she's haunted by strange and disturbing visions that suggest otherwise. As she follows the thread of these visions, Madi discovers a terrifying nightmare waiting at the center of the labyrinth--and it's coming for everyone she holds dear.

There are more that can be pulled out: 

Reconnecting with an ex

Visions

Teen mothers

High school flames/sweethearts

This is before we dive into the setting or the fact there are crabs a'plenty in this book.

Never forget that there are many ways to approach the same book and when you are assembling as display, don't trap yourself into thinking that you don't have enough of a certain kind of book. You can be liberal without you interpret a book or a theme. 

I mentioned that I turned haunted houses into "Not So Happy Home" and included suspense novels about bad marriages, abusive relationships, and even added non-fiction about home repair. 

I hope this helps! 

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