Thursday, July 31, 2025

Book Lists for the Week

An easy way to get a jump start on a display is to take some of the lists that are put online and adapt them to your collection. Just borrow the title and see what fits that you already have on the shelf. Book displays are a marketing device for your collection and not a test.  I am going to try to list a few each week, along with any advice for adapting them. 

For this week, we have -

Booklist remains one of the sites that I check constantly. They feature great reviews and there is a focus on books, readers, and readers advisory. 

Spanish Sure Bets for Adult Readers: Summer 2025.

Spanish Sure-Bets for Youth.
Personally, I find lists like this very helpful when I'm helping patrons who want books in Spanish beyond English language bestsellers in translation. 
Essentials: Head over Heels for Heartstopper.
Lists like this are why Booklist is so helpful. From their description "Readers who have read every page of Nick and Charlie’s story and are looking for more will appreciate the following titles, which feature some or all of the characteristics that make Heartstopper such a blockbuster: sweet romance, realistically grounded emotions, and lengthened pacing that lingers on quiet, meaningful moments."  The parts in italics are the sort of features you should look for in books to put on a display like this.  A great book display can be built just on books that have similar vibes to a popular series. 
Top 10 Manga for Adults and Older Teens.
If you don't have these titles or they are checked out and popular in your library, check with the manga fans on staff. They will likely have suggestions.

Once Upon a Book Club has a list for July 30 which was apparently National Paperback Day. If you missed it, don't worry about waiting 12 months. Instead, set up a display of "Paperbacks You Might Have Missed" or "Paperback Titles for Your Staycation" and set up your display. 

Cozy Mystery List Blog is sort of a cheat but it's always one of the most popular resources I mention in trainings. My favorite part of their site is Cozy Mysteries by Theme. There are cozies about almost everything. One idea to pull from the site is to check the mysteries by state and set up a display of cozies from your state. 

San Jose Public Library has a list called Summer Learning: YA Summer Romances.  Again, don't worry about the specific titles. See what you have that could use some attention in your library. Move the display away from your YA collection so that readers who don't know about how great your collection is can discover it!

Summerween is now a thing. The Lineup focuses on backlist titles. They have a list of 8 Books to Get You Into the Summerween Spirit. There are so many of these lists if you search for books for summerween, you will see lists from publishers and blogs as well as lists for adults, teens, and children. The truth is that any suspense or horror book can be on these displays. 

As a contrast to Summerween, you could match it up with a Christmas in July and get some more checkouts from your holiday books. I would call it Winter in July to make it more inclusive and open it up to any cozy winter books. Briar Black has a Christmas in July (But Make it Dark) list that defeats that idea. 





Tuesday, July 29, 2025

What I have been Reading - The Bear Hunters Daughters by Anneli Jordahl (Harper Via)

Cover of book The Bear Hunters Daughters
 Thanks to the book buzzing superstars at Harper Collins Library Marketing, I read The Bear Hunters Daughters by Swedish author Anneli Jordahl. A mix of a fairy tale and a coming of age novel, the book tells the story of seven sisters who have been raised deep in the woods by their wild father who teaches them to hunt and forage in the woods while eschewing society and its comforts like cell phones and formal education. When the bear hunter dies and his wife dies soon after, the sisters are left with deciding to stay true to the lessons their father taught them or to allow the townfolks to help them, even if it means joining society. 

The book was inspired by  Aleksis Kivi’s classic Finnish novel Seven Brothers (1870) but takes place firmly in the modern era. The language is rich and sensual. Readers will be drawn into the forest with the sisters as their story is the primary focus of the novel. An unnamed narrator tries to write down their story after seeing them in the market but the book clearly belongs to the seven sisters and their distinct personalities and desires. 

It's delightful to read a book with so many relationships between women that have nothing to do with romance or relationships with men. The sisters fight, play, and work together as their differences combined with the harshness of the forest make those differences more distinct. 

It's also about siblings, rivalry, loss, grief, and the myths we grow up believing. I love reading books based upon Scandinavian fairy and folk tales. For read alikes, I would suggest The Witches at the End of the World by Chelsea Iversen (Sourcebooks) or Motheater by Linda H. Codega (Erewhon Books). 

Swedish language cover of The Bear Hunters Daughters
The Swedish cover for the book is amazing so I am sharing it here. 


Monday, July 28, 2025

Unshelve the Titles That Have Become Lost in the Stacks

 When librarians involved in readers advisory trainings advise library workers to avoid putting bestsellers on a display, there is often a lot of pushback. No one is suggesting that you not buy the most popular authors or those breakout hit titles. What is being suggested is since book displays are a form of marketing for your collection, it makes no sense to waste that space and effort on the titles with long wait lists and a solid fan base. If you have a long list for Rebecca Yarros, you don't need to promote her books. (Other than using them as a source for "read this while you wait for ..." displays.)

Remember that what needs attention at one library will be different at another. There can be genres, authors, and titles that fly off the shelf at one library but languish at another. I can't tell you which titles need attention at your library but whomever runs reports for you can do that. Because it is your collection and your library, you will need to adapt whatever collection marketing ideas to your library. 

Rather than worry about creating something super creative with a snappy sign, start with some reports that list titles which haven't circulated in awhile. Look at what new releases haven't found their reader yet. Make a sign that says NEW! or FICTION! or CHECK US OUT! and put up your display. What gets books checked out is the face out and the creation of a smaller collection on the display.l Someone on staff may find a book they love on that display and can hand sell it to a patron who needs a great read. By investing some attention in in those titles, you will have given them another chance before they are deselected. 

I also suggest that libraries invest in easels for their shelves. At the end of your shelves, put one title on an easel. Titles faced out like that will get attention and will likely find their reader. It's a low effort way to promote your collection that everyone in your library can fill them in when they pass an empty easel. It's not a huge investment but will have a great payoff as far as getting titles in the hands of readers. 


Friday, June 27, 2025

Unshelving the ALA Annual Conference in Philly.

 I will be attending the American Library Association Annual Conference in Philadephia. My hope is to post some content related to what I participate in and learn while I am there. I am participating in two panels. One is The State of RA Today, presented by Booklist. I have the pleasure of presenting with some of the best reader advisory experts around. Susan Maguire from Booklist is also very passionate about books and readers. 




I am also participating in Booklist/LibraryReads annual Read 'n' Rave. Participants have 10 minutes to rave about as many books as they can! 
It's at 10:30, PCC Room 112AB. This year’s Ravers  besides me include:  Jessica Trotter,  Alene Moroni, Migdalia Jimenez, and Rebecca Vnuk. LibraryReads executive director Rebecca Vnuk is a master at this so I will have to be on my toes!

If you are in attendance, come and say hello!

Monday, June 23, 2025

Using The Bram Stoker Awards and Hoopla Digital

 

The 2024 Bram Stoker Awards were awarded in Stamford, Connecticut on June 14, 2025. While your current collection may not yet have all of the titles awarded a Stoker, if your library has Hoopla Digital, you can create a social media post, online booklist, or book display with QR codes linking to your Hoopla Instant collection. These titles will only be paid for if a patron checks them out. It also gives you a chance to show the depth of your digital collection. 

Create a separate post, list, or display with links to the winning titles you own digitally and physically. The point is that if you have pay-per-use services like Hoopla Digital, you can use awards like the Stokers to promote your collection and provide passive readers advisory even if you don't own everything you would like. 

I listed these in two ways- linking to the titles and linking to a preselected search page with instant and the authors name selected. Some of the winning titles are available via instant checkout and some not. 

Bram Stoker Award Winners

Gwendolyn Kiste

Monika Kim

Robert P. Ottone

Eden Royce

Adam Cesare

Laird Barron

Mercedes M. Yardley

Carol Gyzander

Gou Tanabe


Guests of Honor - 

Paula Guran:

Adam L.G. Nevill: 

Joyce Carol Oates:
For more Joyce Carol Oates available with instant checkout, click here!

Tim Waggoner:

Wednesday, June 11, 2025

Unshelve Your Collection By Crossing Genres

Many authors and readers are not tied to a single genre any longer so don’t keep your book displays tied to a single genre either. Create a display of “books that are successful as in two genres.” Another version of this idea is a display of books from one genre that would appeal to fans of another. While "romantasy" may be the hottest blend of genres right now, there are certainly many more. 

Your signage can reference "Try romance and..." while including romance/science fiction, romance/mystery, and even romance/horror blends. "Love in Space" could include romance and science fiction. Mystery and horror could have a sign that says "The Dark Side of Crime." Don't forget westerns, historical, and inspirational fiction as well. The titles and subtitles of online book lists can also inspire you. 

I'll include some lists below to get you started but remember to focus on what you have in your collection which could use some attention rather than trying to create a perfect display. 


Novel Suspects - Thrillers Brimming With Mystery and Horror
Crime Reads - 20 Essential Crime and Horror Crossovers

Also, genre blending was the topic of the first panel I ever moderated at the Horror Writers Association's StokerCon! I will be in Connecticut for StokerCon this weekend. I hope to post pictures and updates both here and on my social media accounts. Then it's on to ALA Annual in Philly. 


Monday, June 2, 2025

Review - Acquired Taste by Clay McLeod Chapman

 *These are some note from my review which will appear in an upcoming issue of Library Journal. 

Strange addictions, the darker side of family, ghosts, and baby carrots scramble through this gathering of Clay McLeod Chapman's previously published stories. It's a Five Hour Energy shot of Chapman which will delight existing fans while also allowing the curious to taste what travelling through his longer works is like. Readers will do a double take at the start of these stories and will end up with the same sense at the end. 

He finds horrors beyond belief in ordinary places while also showing us a sense of humanity and grasp of human emotion that helps to balance these disturbing and gruesome stories. In some cases, you will think you know what is happening and will be terrified as you discover how wrong you are as Chapman leaves you trapped in a horrifying place along with his characters. 

Standout include the Shortwave Chapman Chapbook reprints Baby Carrots and Knockoffs as well as the novella Stay On The Line, the latter demonstrating where desperation for connection and those we have lost can lead. There is body horror in Debridement and Sweetmeat which takes Trick or Treating and somehow makes it more unsettling than anyone could imagine. Department store Santas become a conduit for heartbreak and fear in Psychic Santa as Chapman mixes the ghosts of children with a seedy, rundown department store at Christmas. 

This collection is a treat for existing fans as well as those who have enjoyed stories by authors like Eric LaRocca. It would also be an onramp for bizarro authors like Michael Allen Rose. 

Book Lists for the Week

An easy way to get a jump start on a display is to take some of the lists that are put online and adapt them to your collection. Just borrow...